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Colonel Sanders Weathervane

American History Museum

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    Object Details

    Description

    This weathervane is topped by a two-sided lithographed steel image of Harland Sanders in his genteel image as “Colonel Sanders”—a white suit, black string tie, and cane. The use of the image was meant to reinforce brand loyalty by featuring the company’s iconic founder at restaurants he franchised. The image sat atop the red and white steel cupola made by the Trachte Metal Buildings Company during the 1970s, sold to franchisees to present a unified image.
    Harland Sanders began selling his fried chicken at his filling station in North Corbin, Kentucky in 1934. Two years later the governor granted Sanders the honorary title of “Kentucky Colonel,” a title that was renewed in 1950 by Governor Lawrence Weatherby. Around then Sanders adopted the persona of a genteel Colonel with his suit, string tie, and cane. In 1952, Colonel Sanders licensed his chicken to Salt Lake City restaurant owner Peter Harman, and in 1955 he sold his store and traveled the country full-time selling franchises. By 1964 there were more than 600 franchisees, and Sanders sold his interest in the company for $2 million dollars.

    Credit Line

    Gift of Kentucky Fried Chicken

    date made

    1960s

    ID Number

    2014.0120.01

    accession number

    2014.0120

    catalog number

    2014.0120.01

    Object Name

    weathervane

    Physical Description

    metal (overall material)

    Measurements

    overall: 69 3/4 in x 40 1/2 in; 177.165 cm x 102.87 cm

    Related Publication

    Sewer, Andy; Allison, David; Liebhold, Peter; Davis, Nancy; Franz, Kathleen G.. American Enterprise: A History of Business in America

    See more items in

    Work and Industry: Retail and Marketing
    Food
    Advertising
    American Enterprise

    Exhibition

    American Enterprise

    Exhibition Location

    National Museum of American History

    Data Source

    National Museum of American History

    Metadata Usage

    CC0

    Link to Original Record

    https://n2t.net/ark:/65665/ng49ca746ae-24dc-704b-e053-15f76fa0b4fa

    Record ID

    nmah_1464272

    Discover More

    Greetings from Kentucky 37 cent stamp.

    Explore America: Kentucky

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