Button, Ronald Reagan, 1980

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Object Details

associated person

Reagan, Ronald

Bush, George, H. W.

Description

Ronald Reagan, the 1980 Republican presidential nominee, originated the slogan “Make America Great Again.” He and his running mate George H.W. Bush used the phrase on buttons and posters in their successful campaign against President Jimmy Carter and Vice President Walter Mondale. Democrat Bill Clinton started his 1992 campaign with the pledge to “make America great again” and Donald Trump trademarked the slogan for his successful 2016 Republican campaign.

Credit Line

Robert E. Matthews, Jr.

date made

1980

ID Number

1980.0691.04

accession number

1980.0691

catalog number

1980.0691.04

Object Name

Button

See more items in

Political History: Political History, Campaign Collection

American Democracy: A Great Leap of Faith

Exhibition

American Democracy

Exhibition Location

National Museum of American History

Data Source