Object Details
Collection Donor
Nelson, Scott
Collection Creator
Bobcat Company
Collection Citation
Bobcat Company Records, 1940s-2009, Archives Center, National Museum of American History
Scope and Contents note
VHS, 36 minutes
Company-distributed video for dealers and salesmen that provides information from Melroe such as tips for sales, changes in products, etc.
1. Sales techniques for the 843. 843s are shown moving dirt, bricks, gravel, and pipes, loading trucks, and using attachments. The 843B option kit is also shown.
2. Reg's Words to Remember: montage of Reg Stansfield's sales talks created in honor of his retirement.
3. Details about the replacement of the Bobcat Club with the Bobcat Sales masters Club.
4. Promotion of the special applications kit: a clear front door that can be attached to the operator's cab on most models.
5. Information about new attachments.
6. An episode of Kopykat Kommandos entitled "Don't Toy Around with Bobcat," during which the commandos save a customer from buying a competitor's loader. Flaws in design and function of a Toyota loader are explained in a way that salesmen can showcase the Bobcat's advantages.
7. An explanation of the benefits of an in-house parts department and the use of official Bobcat parts.
8. Information about the Bobcat diesel low noise option.
9. A change in pricing for excavator models and other equipment updates.
sova.nmah.ac.1129_ref2085
See more items in
Bobcat Company Records
Bobcat Company Records / Series 10: Audiovisual Materials / 10.3: Sales
Sponsor
Processing of this collection was made possible, in part, by a gift from the Bobcat Company of North America.
Archival Repository
Archives Center, National Museum of American History
Type
Archival materials
Collection Rights
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Archives Center cost-recovery and use fees may apply when requesting reproductions. The Archives Center does not own rights to these photographs. All requests for permission to use these photographs for non-museum purposes must be addressed directly to the Bobcat Company. Potential users must receive written permission from appropriate rights holders prior to obtaining high quality copies.
Collection Restrictions
Collection is open for research but is stored off-site and special arrangements must be made to work with it. Viewing the film portion of the collection without reference copies requires special appointment, please inquire. Do not use original materials when available on reference video, DVD, or audio tapes. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
NMAH.AC.1129_ref2085
Large EAD
https://n2t.net/ark:/65665/ep86b2e44b3-8d85-4802-af4b-f258b8a6aade
NMAH.AC.1129
ACAH
Record ID
ebl-1503512561150-1503512561376-8